Guide · Updated 31 October 2026
Instagram bio ideas for astrologers, coaches and dietitians
Your Instagram bio has 150 characters to tell a stranger who you help, why they should trust you and what to do next. Here’s a simple formula, with examples you can adapt for your own work.
A bio formula that brings clients
A good service bio answers four questions, in this order:
Who you help
Name the people, not just your title. “Helping working mothers eat better” beats “Nutritionist”.
What they get
The result or the session: a birth chart reading, a 6-week plan, bridal makeup.
Why trust you
One fact: years of practice, a qualification, or the number of clients you’ve helped. Only use what’s true.
What to do next
Point to your link: “Book a session below” or “Prices and slots ↓”.
Put your service in the name field
Instagram search looks at the name field on your profile, not just your username. Write your name and what you do there, for example “Ananya | Vedic Astrologer” or “Rahul · Fitness Coach”, so people searching for that service can find you.
Bio examples by profession
Change the details to match your work. Keep only claims you can stand behind.
Astrologer
Vedic astrology for career, marriage and timing ✨ 12 years of practice · Tamil, Hindi, English · Book a reading ↓
Life or career coach
Helping first-time managers lead with confidence 🎯 1:1 coaching, online · Free 15-min call at the link ↓
Dietitian
Registered dietitian · Indian meal plans for PCOS and diabetes 🥗 Online across India and abroad · Book a consult ↓
Fitness coach
Home workouts for busy people 💪 No gym, 30 minutes a day · Plans and 1:1 sessions ↓
Makeup artist
Bridal and party makeup in Kochi 💄 Travel across Kerala · Packages and dates ↓
Music teacher
Carnatic vocal lessons for kids and adults 🎶 Chennai and online · Trial class at the link ↓
Let your link do the rest
A bio can’t hold your prices, timings, reviews and payment details. That’s the job of the link under it. Make sure the page it opens answers the questions your bio raises: what each session costs, when you’re free and how to pay.
Mistakes to avoid
- Only a title. “Astrologer” or “Coach” on its own says nothing about who you help.
- A wall of hashtags. Each hashtag in your bio is a link to other people’s posts, and a long row of them makes your bio hard to read.
- No next step. Always end with what to do: book, message or see prices.
- Promises you can’t keep. Guaranteed results, especially on health or money, put clients off and can break Instagram’s rules.
Give your bio a page that books
Your sessions, prices, open slots and a WhatsApp button, behind the one link in your bio.
Questions
Up to 150 characters. That’s why the most useful details, like prices and timings, belong on the page your bio links to.
One or two help break up the text and draw the eye to your link. More than that makes it harder to read.
Your name plus your service, for example “Priya | Makeup Artist”. Instagram search reads this field, so it helps the right people find you.
Yes. They’re written for you to adapt. Change the details so they describe your own work truthfully.